![]() ![]() The ECB have matched Sky’s donation, also providing £100,000 as an initial investment, with further funding to be discussed in line with future agreed actions. This is in addition to the ongoing and long-term partnership between Sky and Kick It Out, which is focused on making sport more inclusive for everyone. Sky have also pledged £100,000 to support the project looking into cricket. Together with the ECB, Kick It Out will then highlight any areas in which they can offer expertise in developing and implementing plans to build a more inclusive cricketing environment. While some of the challenges remain similar across sports, cricket has its own set of nuanced questions to answer and obstacles to overcome.Īs a result, the initial partnership between ECB and Kick It Out will largely consist of efforts to scope out and research the specific issues at play in the sport. The partnership, which forms part of the ECB’s new 12-point action plan, marks the first time that the renowned campaigning charity Kick It Out has ventured into sports outside of football. Kick It Out has been committed to driving racism and discrimination out of football for almost 30 years, while also advocating for the inclusion and representation of underrepresented groups within the game. The events of the last year in cricket were indications that the sport and culture around it, needs progressive and inclusive change. Kick It Out, football’s leading anti-discrimination organisation, has today announced it will be partnering with the England and Wales Cricket Board (ECB) to identify and address issues of equality, diversity and inclusion (EDI) within cricket. Partnership supported by £100,000 donation from Sky, alongside an additional £100,000 which has been match funded by the ECB.Focus on researching problems within cricket, and exploring potential opportunities for Kick It Out to support. ![]() Anti-discrimination organisation will work with the England and Wales Cricket Board, to identify issues relating to equality, diversity and inclusion in cricket. ![]()
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